Get a Free Audit of Your
Microsoft Ads Performance
Kuma Agents delivers a full performance breakdown of your Bing Search, Shopping, and Audience campaigns, with actionable insights to maximize your ROI in minutes.
What Kuma Agents Uncovers for You
Get clear visibility into every corner of your Bing Search, Shopping, and Audience campaigns.
Search query waste detection
We analyze your search terms report to find irrelevant queries draining budget, so you can tighten match types and add negatives where it matters.
31% of search spend on irrelevant queries — 'free' and 'how to' terms consuming $620/mo
Add 18 negative keywords and switch 4 broad match keywords to phrase match to recover wasted spend.
highBid strategy misalignment
We flag campaigns where your bid strategy conflicts with your goals — like maximize clicks on a conversion-focused campaign, or manual bids lagging behind auction dynamics.
'Maximize Clicks' on conversion campaign — CPA at $52 vs $28 target
Switch to Target CPA or Maximize Conversions. Current strategy optimizes for volume, not value.
highShopping feed disapprovals
We scan your product feed for disapprovals, missing attributes, and data quality issues that silently reduce your Shopping campaign reach.
Shopping Feed Health — Declining
Active products dropping as disapprovals rise
Audience expansion gaps
We identify untapped LinkedIn targeting, in-market segments, and remarketing lists that could expand your reach and lower acquisition costs.
No LinkedIn targeting active — missing B2B audience signals on 3 campaigns
Enable LinkedIn profile targeting (industry + job function) for Search and Audience campaigns to improve lead quality.
highWhat Your Free Microsoft Ads Audit Covers
A comprehensive AI analysis of your Bing Search, Shopping, and Audience campaigns.
KUMA AGENTSSystem operationalMicrosoft Ads — Performance
Get Your Results in 3 Steps
From sign-up to actionable insights in under 10 minutes.
Connect your account
Sign up and connect your Microsoft Ads account via OAuth. Read-only access, we never modify your campaigns.
AI analyzes everything
Kuma Agents scans your campaigns, ad groups, keywords, and product feeds, surfacing anomalies, import drift, and untapped opportunities.
Review your audit report
Get a detailed breakdown of issues found, severity scores, and actionable recommendations you can implement right away.
Unlock the full potential
of your Microsoft Ads.
No credit card. No commitment. Just clarity.