How does the AI ad monitoring and analysis work?

Our AI marketing agents analyze your ad account data including campaigns, ad sets, ads, and performance metrics. They identify anomalies, compare against historical trends, and generate alerts with severity scores and actionable recommendations.

Is my ad account data secure?

Absolutely. We use OAuth 2.0 for secure authentication with ad platforms. Your credentials are never stored. All data is encrypted in transit and at rest, and we follow industry best practices for data security.

Can I try before subscribing?

Yes! Every new user gets their first analysis completely free. No credit card required. This lets you see exactly how our AI analyzes your accounts and what kind of insights you'll receive.

What ad platforms does this ad monitoring tool support?

We currently support Google Ads, Meta Ads (Facebook & Instagram), and Microsoft Ads. All platforms can be monitored simultaneously from a single campaign dashboard.

How often are analyses performed?

Analysis frequency depends on the license you choose for each ad account: Daily (every day), 3-Days (Monday, Wednesday & Friday), or Weekly (every Monday). A first analysis also runs when you activate a license for the first time. You can mix frequencies across your accounts. You'll receive email notifications after each analysis.

Can I customize alert thresholds?

Yes, all plans include customizable thresholds. You can set specific thresholds for CPC increases, conversion drops, budget pacing, and more. This ensures alerts are relevant to your business needs.

Ads & ExtensionsBrand - Exact Match

Google Ads ad copy - demonstration
Ad	Status
Top Marketing Agency \| Proven Results Expert PPC management with 4.8x average ROAS. Free audit available. example.com/marketing	Enabled
Profesional Marketing ServicesTypo Boost your ROI with data-driven campaign optimization. Start today. example.com/services	Enabled
Get Your Free PPC Audit Now Our experts analyze your campaigns and find hidden opportunities. example.com/audit	Enabled

Ad Monitoring for Google Ads, Meta Ads & Microsoft Ads

STOP BLEEDING AD SPEND

FIX IT.

Your AI ad monitoring tool. Track ad spend, detect anomalies, and fix campaigns in one click.

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AI Ad Monitoring & Optimization Tools

Complete Ad Monitoring & Campaign Optimization Solution

KUMA AGENTS

System operational

Bloom StudioShared1 account

Live

Overview & Alerts0

Campaigns Performance

Daily Report20/02/2026

8.2/10

All 6 campaigns performing within expected ranges. CPA decreased by 12% compared to last week, now averaging $18.40 across Search and Shopping campaigns. ROAS remains steady at 4.3x, consistent with the 30-day rolling average. Top performer: "Brand, Exact Match" is delivering 23% more conversions at 8% lower cost per acquisition, contributing to 41% of total account conversions this period. Budget utilization sits at 94% with $312 of $332 daily budget consumed, on track for full monthly allocation without overspend. Impression share improved by +3 percentage points to 78% on core brand terms, closing the gap identified in last week's report. No anomalies or alerts triggered across any monitored metrics (CPA, CPC, CTR, ROAS, conversions). The "Shopping, High Intent" campaign shows consistent upward momentum in conversion rate (+6% week-over-week) and may benefit from a 15% budget increase to capture additional volume. Overall account health remains strong with all KPIs within or above target thresholds.

Healthy, All campaigns on track

Automated Daily Monitoring

Your AI ad monitoring tool for Google Ads, Meta Ads, and Microsoft Ads. Track CPM, CPC, CTR, and budget pacing across all your ad accounts with automated daily scans.

CPC SPIKEGOOGLE

+55.6%

CPA spike detected on Day 9$18.50 → $28.80 avg

AI Analysis

Bid strategy conflict detected, "Maximize Conversions" is competing with a $50 daily cap, causing aggressive bidding in short bursts. Remove cap or switch to Target CPA.

AI-Powered Anomaly Detection

Continuous campaign performance analysis detects CPM spikes, CTR drops, zombie ads, and budget issues within 24 hours. AI-powered alerts catch problems before they drain your ad spend.

KUMA AGENTS

System operational

CriticalBUDGET & SPENDGOOGLE

CPA +406% on PMax Horizon FR 2026

Score: 76NewUnassigned

Recommended Actions

medium

Cross-check: SPA, if GA4 shows purchases but Google Ads does not, the issue is the conversion import configuration, not the tag itself.

analytics

medium

Upon reactivation, set a Target CPA of 10 CAD (30% above the prior $5.32 CAD baseline) to cap spend during the recovery period.

bidding

high

Reduce daily budget by 50% for the first 7 days after reactivation until conversion signals stabilize.

Fix it for me

One-Click Fixes

See a problem? Fix it. Kuma AI plans the action, shows you exactly what will change, and applies it with your approval. From alert to fix in under 60 seconds.

ZERO SPENDMETA

Ad Set 'BF Retarget Lookalike' has $0 spend for 48h

Critical

Audience overlap detected with 'BF Core Retarget' ad set (78% overlap). Pause the conflicting ad set or merge audiences to restore delivery.

high

Ad Spend Protection & Budget Tracking

Your built-in ad spend tracker with daily budget monitoring prevents overspending. Get morning alerts for campaign budget optimization when campaigns exceed limits or show unusual spending patterns.

KUMA AGENTS

System operational

Dashboard

Across all monitorings

Acme CorpOwner

2 platforms3 critical3 warnings

Bloom StudioOwner

2 platforms2 warnings

Multi-Account Management

Monitor marketing campaigns across unlimited Google Ads, Meta Ads, and Microsoft Ads accounts from one dashboard. Built for teams managing multiple campaigns across platforms.

Daily Ad Monitoring & Audit

Automated Campaign Analysis & Ad Spend Tracking

AI-powered anomaly detection and ad monitoring catch issues before they waste your budget.

Critical AlertMeta Ads

Meta Ads Budget Monitoring & Zero Spend Detection

Automated ad monitoring detects when ad sets stop spending due to budget configuration errors. Critical ad spend tracking for high-traffic events like Black Friday.

AI Detection: Daily scans identify zero spend anomalies and deliver alerts in your morning report before you lose revenue opportunities.

Risk

Missed Revenue

Cause

Setup Error

ZERO SPENDMETA

Ad Set 'BF Retarget Lookalike' has $0 spend for 48h

Critical

Campaign budget of $500/day is allocated but this ad set received zero impressions since Nov 22. Likely cause: audience overlap conflict with higher-priority ad set.

Audience overlap detected with 'BF Core Retarget' ad set (78% overlap). Pause the conflicting ad set or merge audiences to restore delivery.

high

IgnoreAcknowledge

WorkflowAd Ops

Multi-Account Google Ads, Meta Ads & Microsoft Ads Audit

Automated ad account auditing to monitor marketing campaigns across multiple accounts. AI analyzes all accounts and prioritizes issues by severity.

Result: Instant health status for all accounts. Focus your time on campaigns that need attention, ignore accounts running smoothly.

KUMA AGENTS

System operational

Clients

Group your clients by platform and on windows

New Client

AllOwned / Shared

7 days30 days90 daysCustom

ClientsBy PlatformCampaigns

Search by client, owner or...

Columns

CLIENT	RESPONSABLE	SPEND	IMPR.	CPM	CTR	CLICKS	CPC
Nordic Labs	Sarah Chen	CA$168.04	42,259	CA$3.98	2.24%	948	CA$0
Pinnacle Co	Sarah Chen	CA$231.02	30,882	CA$8.19	0.98%	303	CA$0
Vortex Media EmergencyWarning	Marcus Webb	$0.00	0	$0.00	0.00%	0	$0
Ember Training	Julia Torres	$53.15	398	$138.53	25.19%	104	$0

Budget WasteGoogle Ads

Google Ads Performance Max Optimization

Advanced campaign analysis detects when Performance Max campaigns cannibalize branded search traffic, artificially inflating ROAS while wasting budget.

Smart Recommendations: AI identifies brand term conflicts and provides actionable steps to exclude brand keywords, improving true campaign performance.

Waste Saved

~ $1,200/mo

Action

Exclude Terms

BUDGET OVERRUNGOOGLE

Campaign 'PMax - Scale' brand cannibalization detected

Critical

ROAS appears strong (8.0), but 42% of spend targets your own Brand terms. PMax is cannibalizing your dedicated Brand Search campaign.

Add 'Brand Exclusion List' to PMax settings. ROAS inflation driven by brand traffic, not net-new acquisition.

high

IgnoreAcknowledge

One-Click FixAll Platforms

Fix It For Me: From Alert to Action in One Click

Kuma doesn't just detect problems. It builds a fix, explains it in plain language, and lets you apply it with one click. You review the exact change before anything happens.

Full Control: Every action requires your approval. See account ID, exact values, and expected outcome. Approve or reject in seconds.

Speed

Under 60s

Action

Approve / Reject

KUMA AGENTS

System operational

CriticalBUDGET & SPENDGOOGLE

CPA +406% on PMax Horizon FR 2026

Score: 76NewUnassigned

Recommended Actions

critical

Pause campaign PMax - Horizon - FR 2026 to stop ongoing waste at $278.81 CAD CPA.

Fix it for me

Review changes with you before applying.

high

Audit Horizon FR conversion tag: use Google Tag Assistant to verify the tag fires on the confirmation page for Horizon FR products.

tracking

medium

Cross-check: SPA, if GA4 shows purchases but Google Ads does not, the issue is the conversion import configuration, not the tag itself.

analytics

medium

Upon reactivation, set a Target CPA of 10 CAD (30% above the prior $5.32 CAD baseline) to cap spend during the recovery period.

bidding

high

Reduce daily budget by 50% for the first 7 days after reactivation until conversion signals stabilize.

Fix it for me

Review changes with you before applying.

Simple, transparent pricing

One license per ad account. Pick your monitoring frequencies, combine them as you need, and enjoy volume discounts per type.

Daily

Every day monitoring

$179/license/mo

3-Days

Monday, Wednesday & Friday

$89/license/mo

Weekly

Every Monday

$39/license/mo

View Full Pricing & Estimator

Frequently Asked Questions

Everything you need to know about Kuma Agents

Still have questions? Get in touch

Ready to optimize your ad spend?

See how Kuma monitors your campaigns and protects your ad budgets. Talk to our team to get a personalized demo.

Book a Demo

30-minute personalized walkthrough • No commitment required

Complete Ad Monitoring & Campaign Optimization Solution

Automated Daily Monitoring

AI-Powered Anomaly Detection

One-Click Fixes

Ad Spend Protection & Budget Tracking

Dashboard

Multi-Account Management

Automated Campaign Analysis & Ad Spend Tracking

Meta Ads Budget Monitoring & Zero Spend Detection

Multi-Account Google Ads, Meta Ads & Microsoft Ads Audit

Clients

Google Ads Performance Max Optimization

Fix It For Me: From Alert to Action in One Click

Simple, transparent pricing

Daily

3-Days

Weekly

Frequently Asked Questions

How does the AI ad monitoring and analysis work?

Is my ad account data secure?

What ad platforms does this ad monitoring tool support?

How often are analyses performed?

Who can approve fixes in my team?

Can I customize alert thresholds?

Ready to optimize your ad spend?

Complete Ad Monitoring & Campaign Optimization Solution

Automated Daily Monitoring

AI-Powered Anomaly Detection

One-Click Fixes

Ad Spend Protection & Budget Tracking

Dashboard

Multi-Account Management

Automated Campaign Analysis & Ad Spend Tracking

Meta Ads Budget Monitoring & Zero Spend Detection

Multi-Account Google Ads, Meta Ads & Microsoft Ads Audit

Clients

Google Ads Performance Max Optimization

Fix It For Me: From Alert to Action in One Click

Simple, transparent pricing

Daily

3-Days

Weekly

Frequently Asked Questions

How does the AI ad monitoring and analysis work?

Is my ad account data secure?

What ad platforms does this ad monitoring tool support?

How often are analyses performed?

Who can approve fixes in my team?

Can I customize alert thresholds?

Ready to optimize your ad spend?